Working in Industries You’re Passionate About
Jason is a sailor and has created custom-designed nautical communications for decades. He has deep experience in member communications – understanding how clubs function and promoting on-the-water events and onshore activities via print, online and social media. Beyond creating traditional communications including Websites, newsletters, and yearbooks, Jason has applied his skillset to designing save-the-date cards, Powerpoint presentations, store merchandise, banners, and branding for events, races, and cruises.
Clients include: The Corinthians, Norwalk Yacht Club, UK Sailmakers Northeast
Yacht Club Race/Cruise Promotion and Assorted Samples
The graphical needs of a small organization can be demanding. Beyond creating a good campaign or merchandise, print production expertise with all media can make or break the best of plans.
Member Communications Delivered Online and in Print
Establishing professional design standards, engaging copy, and smart art direction, is crucial when maintaining a Club’s brand. If it’s designing a Website, producing an event, or laying out and editing a newsletter, current and prospective members will always see the quality.
As a past Membership Chair, Jason has years of experience handling all aspects of effective member outreach, relationship management, and programming.
Creating a New Identity in a Competitive Environment
UK Sailmakers New York is a sail loft that employs the latest technology to design and fabricate racing and cruising sails. Part of the UK family with more than 50 lofts worldwide, the New York based facility wanted to reach more customers and market their expanded service offering with their own Website and social media.
Understanding what transpired in a season and what images best capture the spirt of the events and the members is integral to creating a memorable cover. It is is equally important to know how best to format the text, produce the pages, and ensure quality pre-press, printing and fabrication.